
1. Choose a hotel
2. Locate 4 different review sources – take screen shots
3. Analysis – what impression on guests do the review create
4. Create a plan - detail
- How you would use the review comments for customer engagement
- How you would capitalize on positive impression
- How you would correct negative impression of the hotel
Review sites - comment locations
- Trip Advisor
- Google Places
- Facebook Places
- Qype
- Yelp
- Trusted Places
Foursquare
Gowalla
Monitoring Tools
- Google Alerts
- Marginize
- Social Mention
- Review Pro
- Review Analyst
Here is my work
ReplyDeletehttp://sp-digitalmarketing.blogspot.com/2011/01/hotel-le-meurice-5-star-reviews-and.html
i observe that this is a very good blog for digital marketing. Digital Marketingis the new concept of marketing.
ReplyDelete