In addition to the assignments:
1. Article recap + blog post - cross comment
2. Video - online Brand Building
3. Internet jobs criteria research
there is a reading assignment
Please download and read this PDF Budget Planning for Online marketing - it is short, concise + excellent.
1. Article recap + blog post - cross comment
2. Video - online Brand Building
3. Internet jobs criteria research
there is a reading assignment
Please download and read this PDF Budget Planning for Online marketing - it is short, concise + excellent.
Source - Hospitality eBusiness
http://www.hospitalityebusiness.com/articles.php
As well, read this Cornell Hotel School case study on search marketing best practices - St. James Hotel Case Study
You may have to register to download the PDF, but it is easy and free + you will have access to Cornell’s research...a good thing.
http://www.hospitalityebusiness.com/articles.php
As well, read this Cornell Hotel School case study on search marketing best practices - St. James Hotel Case Study
You may have to register to download the PDF, but it is easy and free + you will have access to Cornell’s research...a good thing.
A few companies that specialize in hospitality online marketing...worth looking at.
Hotel Internet Marketing in AU
A huge, global company TravelClick
Smaller, EU focused company Occupancy Marketing
My company Oneglobe Network we call it visibility performance.
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